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These summer hair trends are set to soar this year! In this blog Laura Elliott, Neäl & Wølf’s Head of Education reveals 10 trends set to explode in popularity and how to achieve them whilst keeping a healthy head of hair.
1. Heatless beach waves
Heatless beach waves are the ultimate summer hairstyle, no matter what your hair length or texture. Tousled tresses give you the just-stepped-off-the-shore look, without exposing your hair to any heat. Movement and dimension is enhanced in every wave, with this style working particularly well for layered locks. Read more about achieving the look: How to Get Beach Waves
To achieve this look, ensure that hair is 80% dry, then apply our VELVET Nourishing Hair Oil to smooth, soften and add shine. Section the hair, and twist at the front of the hair, as though you are creating a French braid. Secure with a bobble and leave overnight. To finish, unravel each twist and brush through with a wide tooth comb. Viola - beautiful locks! Browse our tailored solutions for waves: Wavy Hair Products
2. Low maintenance hair treatments
Hair treatments are proving more popular than ever, as focus shifts towards long-term hair health and shine. This summer, we expect to see a more refined take on low-maintenance styling, where hair looks great whilst being cared for throughout the day. Think hair smoothed back with indulgent masks, lightweight oils, and expertly formulated leave-in conditioners.
Slick your hair back with our HYDRATE Moisture Hair Mask, designed to deeply nourish whilst taming flyaways This is ideal for wearing in a sleek low bun style - keeping your hair controlled, shiny and refined. Alternatively, hair can be worn loose with our HYDRATE Leave-In Conditioning Spray, a beautifully lightweight formula that delivers instant hydration without weighing the hair down. Perfect for enhancing natural texture, it leaves lengths feeling silky, soft, and effortlessly manageable. Shop our range of products designed to revitalise hair: Damaged Hair Products
3. The cowboy bob
Short hair and cowboy core are some of the hottest trends of the season. So what happens when they come together? The cowboy bob is born. Defined by relaxed shape and undone texture, this modern take on the classic bob offers a soft, wearable edge that feels both contemporary and timeless. Find out more about the Western look: Yee-Hair: The Cowboy Bob Trend Explained
To maintain your cowboy bob, prep the hair with MIRACLE Rapid Blow-Dry Mist before styling to speed up drying time while protecting against heat and smoothing frizz. Once dry, refine the look with a touch of VELVET Nourishing Hair Oil through the mid-lengths and ends for added shine and softness. Finish with a spritz of GLOW Super Shine Micro Mist to create a sleek, shiny finish that feels beautifully weightless. View all of our finishing solutions: Hair Styling & Finishing Products
MIRACLE Video Credit: Instagram @sashadippolito.hair
4. Compact solutions
With many of us planning holidays for this time of year, travel-size shampoo and other hair essentials are more popular than ever. Their compact, lightweight design makes them effortlessly convenient, whilst also meeting airline hand luggage regulations*, so you can travel with ease and confidence.
Here at Neäl & Wølf, we offer a curated selection of 50ml essentials - from heat styling solutions to shampoo and conditioner - ensuring your haircare routine stays uncompromised, wherever your summer takes you. Perfect for slipping into your carry-on or gym bag, these minis deliver the same luxurious performance in a perfectly portable size. Whether you’re jetting off abroad or enjoying a weekend escape, maintain beautifully nourished, glossy hair on the go. Browse the collection today: Travel Size Minis
5. UV protecting products
If there’s one thing we love most about summer, it’s the sun! But it can have harmful effects on your locks. For that reason, we’ll see a shift in people looking to protect their tresses from harmful UV exposure, to prevent hair from becoming dry, brittle and dull in the sunnier months. For more information, read our blog: How to Protect Your Hair from UV Rays
To maintain healthy-looking lengths throughout the summer months, it’s essential to incorporate protective products into your routine. Many of our styling products provide protection against UV exposure, by creating a protective layer over strands which reflects the UV rays away. This includes our MIRACLE Rapid Blow-Dry Mist, as well as our GLOW Super Shine Micro Mist which bounces the rays away. Find the right finishing product for you: Hair Styling & Finishing Products
6. Honey blonde
The ‘summer blonde’ trend comes around every year, where bold brunettes of autumn and winter are traded in for golden locks. Honey blonde hair is a gorgeous rich shade, using yellow and amber tones to add radiance to your hair. It allows you to embrace the golden glow of summer, with tones that make your hair appear beautifully illuminated in every light. Find out more about the new shade: All the Buzz Around the Honey Blonde Hair Colour
To achieve honey blonde hair, find your Neäl & Wølf salon and ask for our 10GV GLAZE Demi Toner mixed shade. This fast acting solution colours hair quickly and leaves you with a luminous shine. Although the shade is relatively low-maintenance, once you’re at home you can keep your style looking fresh with our BLONDE Purple Brightening Shampoo and Conditioner. The unique blend of glycerine and pro-vitamin B5 works together to protect colour and neutralise any brassy tones. View our full range of solutions for lighter locks: Blonde Hair Products
Video Credit: Instagram @chloewhittle_salon_promotions
Stylist Credit: Instagram @the_hair_hive
7. Bubble braids
Bubble braids are set to take centre stage this season. This trend is all about creating soft, rounded ‘bubbles’ throughout your locks, whilst keeping your hair away from your face on those hot days. This style is set to be particularly popular at festivals, as they’re quick to accomplish and can stay in all day long. Read more about festival looks: Festival Hair Ideas to Stand Out in the Crowd
For defined styles like bubble braids. We'd recommend using a product such as our FORM Sculpting Lotion. This can give you the control that you need to create the braids, without any stiffness or residue left behind. For more braid inspiration, read our blog: Types of Braids That Are Defining This Year’s Hair Trends
8. Bixie cuts
Short hair is going to make a statement this season, with the resurgence of bixie cuts. This is a short, often textured, sophisticated style that is both pretty and practical. It blends together the bob and the pixie cut to create an edgy, layered look that will turn heads this summer. Here’s everything you need to know: The Bixie Haircut - Where Bobs and Pixies Unite
After visiting your salon to get this look, to maintain it we would recommend using volumising products like our AMPLIFY Volumising Shampoo and Conditioner. Explore our full range of tailored products: Volumising Hair Products
9. High shine hair
Locks with a healthy-looking shine will be all the rage this summer. This is all about achieving a mirror-like finish that reflects the sun’s rays to enhance your natural colour and texture, creating hair that looks luminous, silky and full of life. Read more about our shiny hair tips: How to Get Shiny Hair - 10 Tips for a Glossy Finish
One of the best products to achieve a brilliant shine is our GLOW Super Shine Micro Mist, which uses a selection of shine-boosting ingredients to leave hair looking luminous. Hair glossing is another way to nail the shimmer - where our GLAZE Demi Toner is used to add a reflective layer of colour. Browse more of our hand-picked solutions: Hair Shine Products
Video Credit: Instagram @jackgeorgehair
10. Shaggy cuts
Shaggy cuts are set to be popular this season thanks to their effortless, low-maintenance appeal. Expect to be seeing a lot of styles like wolf cuts, mullets and shaggy layered bobs - all of which work perfectly with the relaxed vibe of the season. These are particularly suited to warmer months, as the lighter structure removes excess weight while enhancing texture, allowing hair to fall freely with minimal styling.
Shaggy cuts thrive with dedicated products like our TEXTURE Dry Texture & Finishing Spray, which enhances shape and movement without compromising on softness. TEXTURE creates volume and definition whilst maintaining your hair’s natural flexibility - delivering long-lasting hold with an effortless finish. Check out all of our key products: Volumising Hair Products
These summer hair trends should have left you feeling inspired! Whether you opt for a radiant new colour, a chic short cut, or a statement braid, this time of year is all about feeling yourself. Browse our full selection of products to stand by this summer: All Products
